International marketing and communication manager with a strong track record and proven competencies in developing and implementing marketing and communication strategies, offline and online, brand management, content development for print and social media, PR, project and event management.
Knowledge in education, hospitality and sports management and trusted by organizations such as the World Economic Forum, UEFA, Hilton, the Institute for Management Development (IMD) and Nord Anglia Education.
Ambitious entrepreneur with excellent analytical competencies, strategic and effective communicator with strong interpersonal skills, organised and creative, good business acumen, multi-task, result-driven, cross-functional team collaboration and multi-national team leadership experience.
Tri-lingual in English, French and German.
Responsible for marketing strategies and communication campaigns to increase multi-stakeholder engagement in Forum offerings and events including the Annual Meeting in Davos
Headed marketing plans and communication campaigns, wrote copy, shaped content and delivered outreach material through offline and online communications channels
- Made the community of the Global Agenda Councils grow of 11 councils within 12 months
Re-branded Forum events, developed marketing materials, launched communications across communication channels, led post-event analysis
- Increased registrations for the Annual Meeting of the New Champions in China of 18%